LX + EX + CX = $X

We collaborate with high-growth organizations to accelerate leadership behaviors (LX), scale culture (EX), and operationalize values, (CX) using Hospitality as a differentiator to make them the brand of choice and employer of choice ($X).

Brands we’ve delivered results to

4 Main Ways We Collaborate With Clients

LX + EX + CX

= $X

Leadership Development (LX)

  • Leader-as-Coach Program
  • Train-the Trainer
  • 1:1 or Group Coaching

Culture & Employee Experience (EX)

  • Human Resources Services
  • Identify & Evolve Values
  • Custom Culture Initiatives

Customer Experience (CX)

  • Hospitality Mindset Workshops
  • Behavior Accelerator Labs
  • On-the-Job Training

Openings & Expansions

  • Pre-opening Training
  • Project Management
  • HR or Operations Support

Why choose Just Think Hospitality?

 

Values-Aligned Collaboration

We partner exclusively with clients who share our values, ensuring a synergy that drives remarkable outcomes.

 

99% Success Rate

Our proven track record boasts a 99% success rate in exceeding client expectations, showcasing our commitment to tangible results.

 

Bespoke Programs & Customized Excellence

No one-size-fits-all solutions. Our bespoke programs mirror your values, culture, and goals, guaranteeing a unique and effective approach.

Seasoned Experts

Our senior facilitators have 15-20 years of corporate experience, consistently achieving sustainable results.

 

Experience a cutting-edge model for talent onboarding and leadership upskilling—a program that seamlessly blends instructor-led workshops with personalized 1:1 and group coaching, resulting in remarkable outcomes.

Through our coach approach, leaders will nurture self-awareness, optimize productivity, and attain exceptional results.

Leading Self

1. Hospitality Mindset

2. Energy Leadership

3. The Art of Communication

4. Operationalizing Values

5. Removing Barriers to Success

Leading Others

6. Leading with Values &  Empathy

7. LAVA Coaching Model

8. Feedback Essentials

9. Problem Solving

10. Hire Great Talent

11. Manage Difficult Performance Conversations

12. Relationship Strategies that Build Trust

13. Collaborate to set & Align Goals

14. Trust & Delegation

Leading the Business

15. Business Acumen

16. Executive Presence

17. Strategic Thinking

18. Accountability

19. Hire, Inspire, Train, & Maintain

20. Inspirational Junk Food: 5 Reasons Leadership Development Programs Fail

Happy Employees = Happy Customers

%

94% Employee Engagement:

Transformative Leadership Achievements

Chris Kelly

Co-founder & Past President

Convene

“Michelle’s leadership development initiatives, specifically, the Leader-as-Coach Mastermind, transformed Convene, scaling from 100 to 1000 employees and expanding from 4 to 30+ locations. With an exceptional NPS of 91% and ENPS of 94%, her approach exceeded our “1% better every day” goal and earned us esteemed accolades, including Certified Great Places to Work and a spot on Fortune’s Best Places to Work list.”

%

40% NPS Surge:

Mapping Behaviors to Values for Success

Amelia Newbury

Executive Vice President

SmartLabs

“Just Think Hospitality matched each corporate value with a key hospitality principle, which in turn cascaded hospitality principles into our playbooks, SOPs, and daily actions. JTH used an experiential approach to training in each of our locations cementing all our hard work into place. Several folks have referred to us as the Four Seasons of Science! Well done!”

%

233% ROI:

Strategy Day & Coaching Triumph

Suzanne Kassel

Director of Talent & Education

The Dewberry Hotel Charleston

“Michelle has the most fun personality and thrives on being her client’s biggest support. She has the special ability and skillset to get people thinking outside box and getting creative with their goals. Michelle challenges you by asking you your own questions and encourages a deeper dive. She is great at brainstorming and then grounding ideas together on paper to create results. After a couple months with Michelle, she has made me recognize my achievements and how far I’ve come, and also made the future do list less scary!”

About Us

Who We Are

Michelle Szmajda Villatoro

CPC, ELI-MP, CHT

President

Meet Michelle, a highly regarded speaker, leadership expert, and certified executive coach with over 20 years in organizational development. Her transformative approach integrates leader-as-coach, hospitality, and values-based solutions, fostering award-winning cultures. With a proven track record of training over 18,000 team members and 5,000 leaders for over 40 top brands, Michelle empowers organizations to become the employer of choice and brand of choice. Her expertise lies in cultivating hospitality mindsets, scaling values-based culture, and delivering passionate, experienced solutions that lead to a more engaging client experience. Michelle’s impressive background includes impactful roles at Convene, Union Square Hospitality Group, Waldorf-Astoria, and Rosewood Hotels & Resorts. With certifications from iPEC and the International Coach Federation, Michelle brings a strong foundation of knowledge and expertise to every engagement.

 239.634.0881

Siobhan O’Leary

Siobhan O’Leary

Strategic Partner

Bernie Vasquez

Bernie Vasquez

Luxury Trainer Extraordinaire

Galia Pennekamp

Galia Pennekamp

Coach & Facilitator

 Ryan Glover

Ryan Glover

Operations Taskforce

Contact Us

To receive an invitation to our exclusive invitation-only Executive Forums and discover how to replicate these exceptional results for your organization, please get in touch.

 239.634.0881